28 February 2013

A Message from The Chairman

These are difficult times.  We are all having to make sacrifices and tighten our belts.  Last week, I even asked Lady Wrassle to cancel her monthly standing order to her favourite charity, Poodles in Distress.

News that the European Parliament has agreed to severely limit the bonuses that bankers can be paid will have caused panic amongst many people, I am sure.  They will be concerned that our best bankers will desert Britain for foreign shores and threaten to ruin the economies of the countries they move to, in the way they have already ruined ours.

Nevertheless, I am taking a leaf out of the EU's book and have today instructed the Tripe Marketing Board's board that no bonuses will be paid to managers during 2013-14.  This is despite the fact that sales of tripe rose by up to 300% in some areas as a result of the TMB's campaign work last year.  

I know this will come as a disappointment to those who have worked so hard to promote tripe.  That's why I am 'sweetening the pill' and have instructed our communications team to reduce the price of Forgotten Lancashire and Parts of Cheshire and the Wirral on Kindle to just £3.  This reduces the 'cost per laugh' to just 0.266p per laugh. 

In austerity Britain, we all have to make sacrifices.  That's why we must be prepared to pay more for our gas from British Gas despite the fact that they have posted profits of 11%.  My advice in these difficult times remains the same as it has always been: Enjoy life.  Enjoy Tripe.  And don't overpay for your laughs.

Sir Norman Wrassle
Chairman
Tripe Marketing Board

19 February 2013

Get Down With The Tripe

Making tripe an appealing dish for the under-85s continues to be the Tripe Marketing Board's primary aim in 2013.  We were therefore delighted to learn of this initiative by a couple of A/S Level students who wanted to bring tripe firmly into the 21st Century:



Sir Norman Wrassle, Chairman of the TMB, said: "There is a proud tradition of extolling the virtues of tripe in music.  The Tripettes and The Tripe Girls are just two examples. I hope this video inspires others to celebrate tripe in music.  If the girls get in touch with us, we'll arrange to send them a sample of Lancashire tripe, courtesy of the Tripe Marketing Board."

4 February 2013

Appearances Can Be Deceptive

Our tripe tasters like to keep their eyes peeled for new - and old - ways to serve tripe. 

Here's a recipe for a traditional Romanian dish of tripe soup.  As it says on the blog, if people try it without knowing what it is, they absolutely love it!

That was our theory when we published our first TMB book last year, Forgotten Lancashire and Parts of Cheshire and the Wirral.   And we're pleased to see that our strategy has been endorsed by Mr Andy Kershaw, broadcaster and writer on music and world culture, who has given the book a glowing 5 Star review on Amazon:

"Although I was raised in Lancashire, so much of the county's history was unknown to me - until the appearance of this valuable book. A commendable work of social history - by those who've already brought us the Tripe Marketing Board - and drawn from the archives of the Blunt family. That collection was discovered only recently, in an attic in a number of Asda carrier bags. What a find it has turned out to be.

"I was not aware, for example, that Lancashire's industrial wealth was built on fridge magnets as much as cotton. Indeed, the fridge magnet was patented by William Gladstone Blunt, following a drinking session in a Stockport pub, 30 years before the invention of the fridge.

"We are all the richer too for learning - at last! - the full story of the Baden-Powell Lookalike Agency. And Forgotten Lancashire finally brings long-overdue recognition to the work of woefully-undervalued Lancastrian film director, Alfred Spatchcock. (With Ale & Pie, 1941 - and many others).

"A whole book, dedicated to Spatchcock, would now seem inevitable. I hope so."
This is the 15th Five Star review for Forgotten Lancashire, which is also available on Kindle - thank you, Mr K!

Well, the good news for Mr Kershaw and all lovers of Dr Derek Ripley's unique brand of fact-free history, is that the publication of the definitive work on Alfred Spatchcock is just weeks away.   The book promises to include as many subliminal references to tripe as Dr Ripley's first book.

Our advice to anyone thinking of trying tripe for the first time - whether the edible or written form - is that appearances can be deceptive!