18 December 2015

Tripe Celebrates Social Media Milestone

The Tripe Marketing Board this week achieved a new high for tripe when it signed up its 10,000th "follower" on Twitter, the social media platform that allows tripe lovers from all across the world to meet and discuss our product.

Sir Norman Wrassle
TMB chairman Sir Norman Wrassle said he was "beyond delighted" at the news.  Speaking at the annual general meeting of the East Lancashire Women's Council last night, Sir Norman praised the achievement of the TMB's social media team, which is made up of interns, volunteers and retired tripe dressers. "Just over three years ago, the chairman of the Pork Council bet me £50 that we could never find 10,000 tripe lovers on Twitter by the end of 2015.  Well, we have smashed that target with days to spare," he said.

In response to questions from the audience, Sir Norman refused to be drawn on the next steps for tripe.  "We're in this for the long game.  From provisional returns already received by the TMB, it already looks like sales of tripe have taken an uptick this quarter.  It's still our plan to make 2016 the Year of Tripe," he said.






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