24 January 2017

Goodbye, Emily!

The Tripe Marketing Board today said a fond farewell to one of its most popular interns, Communications Officer Emily French.

Emily French
Emily (right), who joined the TMB in 2012, was responsible for the board's hugely successful social media campaigns and oversaw the TMB's debut on Twitter as @TripeUK.  Just two years after she took the task on, @TripeUK had garnered over 200 'followers', making it the ninth most popular meat-based marketing board on Twitter.

Following a short holiday in Dhaka, India, Emily returned to the fray and within weeks @TripeUK's followers had shot up to 7,000.

TMB chairman Sir Norman Wrassle paid tribute to Emily's work at her leaving party in Preston earlier today. "When she joined us, many people questioned whether she would fit in but, as I knew her father via my golf club, I was in no doubt as to her credentials," he said.

Emily graduated in Business, Media & TV Studies from the University of Wigan in Lancashire in 2011. "As a vegetarian I hadn't really encountered tripe before, but I soon learned it's just a product like anything else," she said in her farewell speech.

Sir Norman said the board would be sad to see Emily leave, but would not stand in the way of her obvious talents. "If we had the budget, we'd keep her on," he said, adding that there was no 'glass ceiling' in the world of tripe.

Emily takes over her new role as chief marketing manager with Apex Conservatories North West next week. "It will be a big change from tripe, but I've learned a lot here," she said.  "After all, if you can persuade people to buy the stomach of a cow, you can practically sell them anything - even conservatories!"




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