26 January 2017

TMB forms strategic alliance with TripeCorp™

Tripe Marketing Board chairman Sir Norman Wrassle will tomorrow sign an agreement with TripeCorp™ (formerly US Tripe) that could pave the way for British tripe to find its way into kitchens and feeding bowls all across America.

US Tripe - now known as TripeCorp™
The meeting between Sir Norman and TripeCorp™ President Kelvin Trampett has already been pitched as a new chapter in the Anglo-American special relationship.  It will see the two leaders of the tripe world discussing a potential bilateral deal that would involve cutting tariffs and easing the movement of tripe between the two countries.   For Sir Norman, the promised revival of the special relationship accords perfectly with his vision for "Global Tripe" that can forge new alliances and strengthen old ones as Britain takes full advantage of new markets as it leaves the European Union.

As he prepared for the meeting at his Washington hotel suite earlier today, Sir Norman told a reporter from local radio channel GNHV-21 that he had always had a special affection for the Americans. "During the war, my mother used to regularly entertain US soldiers from a nearby military base - I put my love of peanut butter down to that!" he said.

The agreement will see Lancashire tripe being exported in what Sir Norman said would be "industrial quantities", while the UK will see US tripe on its tables for the first time. "I am sure that British consumers will soon get a taste for tripe from cows that have a higher hormone content than we might be used to - just as they've got used to the peculiar taste of chocolate since the Americans bought up all our UK producers," he said.

Sir Norman said he was excited at the prospect of what he called "A New Deal for Tripe".  "It's clear from the result of last year's presidential election that the USA has a huge appetite for tripe, and we plan to help meet that demand," he said.

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